AdPlay Sr. Product Designer
Available for projects

Hi! I am
Garry Audie

Currently leading product design at AdPlay — crafting AI-powered experiences that marry precision with creativity.

10+ years shipping zero-to-one products across fintech, SaaS, and consumer apps.

10+ Yrs. Experience
42 Products Shipped
3 Design Awards
Design Reel
Design in Motion — 2024 Reel
{['Product Strategy','User Research','Interaction Design','Design Systems','Prototyping','Figma','UX Writing','A/B Testing','Accessibility','Motion Design','Product Strategy','User Research','Interaction Design','Design Systems','Prototyping','Figma','UX Writing','A/B Testing','Accessibility','Motion Design'].map(s => ` ${s} `).join('')}

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Featured work

Services

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Product Design

End-to-end UX/UI for mobile and web products. From discovery through launch, I design systems that scale.

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Design Systems

Component libraries and design tokens that create consistency across large product organizations.

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Design Strategy

Aligning business goals with user needs. Product audits, roadmaps, and north-star vision workshops.

About

Over a decade building digital products people actually love to use.

I'm a Senior Product Designer with 10+ years shipping complex digital products for startups and global enterprises alike. I believe great design is invisible — it solves problems so elegantly that users never notice the craft behind it.

Outside the screen, I explore AI-generative tools, contribute to open-source design systems, and mentor early-career designers navigating their first senior roles.

2022 – Present

AdPlay, Lead Product Designer

Remote · Indonesia

Directing the full design vision for AdPlay's AI-powered template platform — from brand identity through product experience.

2018 – 2022

NovaTech, Senior UX Designer

Remote · Singapore

Led design for NovaTech's enterprise SaaS suite, growing from 3k to 180k active users while maintaining NPS above 72.

2015 – 2018

Lattice Studio, Product Designer

Jakarta, Indonesia

Built and shipped the core design system used across 8 products, reducing QA cycles by 40% through systematic token governance.

2013 – 2015

Freelance, UI/UX Designer

Remote · Worldwide

Partnered with early-stage startups across e-commerce, healthtech, and edtech to establish their visual and interaction foundations.