AdPlay Sr. Product Designer
Available for projects

Hi! I am
Garry Audie

Currently leading product design at AdPlay — crafting AI-powered experiences that marry precision with creativity.

10+ years shipping zero-to-one products across fintech, SaaS, and consumer apps.

10+ Yrs. Experience
42 Products Shipped
3 Design Awards
Design Reel
Design in Motion — 2024 Reel
{['Product Strategy','User Research','Interaction Design','Design Systems','Prototyping','Figma','UX Writing','A/B Testing','Accessibility','Motion Design','Product Strategy','User Research','Interaction Design','Design Systems','Prototyping','Figma','UX Writing','A/B Testing','Accessibility','Motion Design'].map(s => ` ${s} `).join('')}

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Featured work

Services

Product Design

End-to-end UX/UI for mobile and web products. From discovery through launch, I design systems that scale.

Design Systems

Component libraries and design tokens that create consistency across large product organizations.

Design Strategy

Aligning business goals with user needs. Product audits, roadmaps, and north-star vision workshops.

About

Over a decade building digital products people actually love to use.

I'm a Senior Product Designer with 10+ years shipping complex digital products for startups and global enterprises alike. I believe great design is invisible — it solves problems so elegantly that users never notice the craft behind it.

Outside the screen, I explore AI-generative tools, contribute to open-source design systems, and mentor early-career designers navigating their first senior roles.

2022 – Present

AdPlay, Lead Product Designer

Remote · Indonesia

Directing the full design vision for AdPlay's AI-powered template platform — from brand identity through product experience.

2018 – 2022

NovaTech, Senior UX Designer

Remote · Singapore

Led design for NovaTech's enterprise SaaS suite, growing from 3k to 180k active users while maintaining NPS above 72.

2015 – 2018

Lattice Studio, Product Designer

Jakarta, Indonesia

Built and shipped the core design system used across 8 products, reducing QA cycles by 40% through systematic token governance.

2013 – 2015

Freelance, UI/UX Designer

Remote · Worldwide

Partnered with early-stage startups across e-commerce, healthtech, and edtech to establish their visual and interaction foundations.